10 Ideas To Help Lawyers Attract New Online Clients

10 Ideas To Help Lawyers Attract New Online Clients

For a lawyer’s business to remain viable it must have the means to attract new clients and be one of the most effective in digital marketing. Digital marketing offers many online channels and opportunities for businesses of all kinds, including law firms, to target audiences, encourage them to their website, and then convert them from interested prospects into paying clients.

However, none of this will occur if the digital marketing campaign which is created, is poor. So, to ensure that any lawyer reading this has multiple ways they can enhance a digital campaign and in turn, attract a flood of new clients, here are ten tips that are proven to work.

Create Problem-Solving Videos: Creating videos and publishing them to your YouTube channel and other video websites is an excellent way to boost your SEO and generate traffic as well as boost your credibility and authority.

Actively Seek Client Reviews: Having positive reviews from past and existing clients on your website and sites like Trustpilot is a surefire way to reassure prospects that they can rely on your expertise and professionalism.

Ensure Your Website Can Be Navigated Easily: To improve user experience, reduce bounce rates, and boost conversions it is essential that visitors can move through all the pages of your website easily using a straightforward menu system.

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10 Key Features Of Australian Employment Law Every Business Owner Should Know

Business owners deal with a whole range of matters on a daily basis, and whilst they may pass any which relate to legal matters to their commercial lawyers, that does not negate their responsibility to ensure that their business operates within the law. We are not suggesting that business owners need go to night school and study commercial law, but it would serve them well to have a reasonable level of knowledge of it.

As a minimum, they should at least of an understanding of some of the key employment laws that apply to business, as this has some of the most important legal obligations for employers. Whether a business employs a handful of staff or thousands, employment law must be adhered to, so to help steer business owners towards a greater awareness of it, here are 10 key employment law features worth knowing.

Modern Awards

Although it might sound like a certificate for inventing new technology, a modern award is a key part of employment law and effectively lays out the minimum entitlements for those employed within specific business sectors and industries. They cover several aspects of employment including working hours, minimum wage, overtime rates, and entitlements to annual leave.

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